Beacon Studios is a TV content production house with a reputation for creative originality, coupled with outstanding audience-focused value. Beacon was started to capitalize on the new regime created by the digital switchover in Ghana. We base our productions on holistic strategy, which looks at every element of how the content will be used. We identify the key audiences that the show will reach and the impact we want the show to achieve. We then produce the content to maximize the emotional engagement with that specific audience.